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How we operate

Creating impact

The field of media and communication is always in motion. Agility is necessary to be able to respond to the complex challenges of today’s society.

A complex society demands inventive and inquisitive thinking, people who challenge boundaries. These are the creatives. They have the ability to go up against challenges from different points of view. They have the courage to experiment and explore new ideas. This is what innovation and creation is all about. This is where creativity creates impact.

Creative building blocks

The Media Innovation Campus opens doors for the creatives our society needs. It is a reliable ecosystem where students, young professionals, knowledge institutions and businesses meet to work on the creative building blocks for future solutions in the media and communication industry.

The Media Innovation Campus is a creative hotspot where connecting, creating, and learning are more important than merely achievement or proving to be right. We provide creative building blocks that contribute to solving social issues as well as to a more sustainable economy. We aim to help businesses and organisations to be able to improve and increase their capacity for innovation.

To do so, we collaborate and co-create with regional businesses and organisations presenting their challenges, activating the expertise, knowledge, training programmes and connections of the partners in our network. Our methodology is based on design-thinking.

Our six-stage method:

Gathering information
Defining the problem as clearly as possible
A multidisciplinary team exploring innovative ideas
Contriving an initial solution
What works, what does not work?
Next step: follow-up research or go-to-market?

Interested in what MICA can do for you?

Please contact us.