What are the talented individuals at MICA working on?
Prompting songs – Eurovision Prompt Festival
Under development – NovaTech Systems
Martha Travel
Completed – Bloom & Birch
Review – Atlas Insurance

MICA gamestorm 2023

100 challenges, 100 solutions
December 18, 2023

Make 100 clients happy! 100 challenges, 100 solutions. From December 11 to 15, we will be working together to tackle 100 challenges from companies.

And where can we help them? New logo? Website advice? An animation, an infographic, or a strategic plan for a business Instagram account? A good idea for an event or a marketing strategy for an event? They ask, we deliver!

During this five-day hackathon, you (students from Firda and NHL Stenden) will get to work using various design thinking and brainstorming methods and under the guidance of seasoned professionals. We will provide the challenges and all kinds of tasty treats to help your creativity blossom! (Just bring your own lunch :))

On Monday, Martijn Werkhoven will teach us how to make the coolest TikTok videos. On Tuesday, Thomas Nauw will show us how to use AI (for free) to create visual work for us. On Wednesday, Didier Kick from Keerwater will teach us how to use effective storytelling to be innovative. Sytse Jongbloed and Gerben Jelle Kazemier from De Visuele Vertalers will show us how a game can visualize new things. The week will conclude with Nienke Jansen, who will show us how to get the best out of ourselves. The students will then get to work on the challenges set by the companies. In groups of five, they will tackle one challenge every day. So, work hard. But after that? Play hard! Because after all that hard work, the afternoons will be devoted to gaming.